Turn Signals Are the Facial Expressions of Automobiles

From water faucets and airplane cockpits to the concept of "real time" and the future of memory, this wide-ranging tour through technology provides a new understanding of how the gadgets that surround us affect our lives. Donald Norman explores the plight of humans living in a world ruled by a technology that seems to exist for its own sake, oblivious to the needs of the people who create it. "Turn Signals "is an intelligent, whimsical, curmudgeonly look at our love/hate relationship with machines, as well as a persuasive call for the humanization of modern design.

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Reprinted as an eBook by Diversion books

Translations

• Spanish
• Japanese
• Italian

Excerpts

Table of Contents

• Preface
• Chapter 1: I Go to a 6th Grade Play
• Chapter 6: The Teddy
• Chapter 11: Turn Signals Are the Facial Expressions of Automobiles
• Chapter 15: It's a Million to One Chance
• Chapter 16: Coffee Cups in the Cockpit
• Chapter 17: Writing as Design, Design as Writing

English language version out of print